Within my media studies class we watched a variety of recent teaser trailers. This task was to give our group ideas of how to produce this particular type of trailer. Some examples of films that we watched teaser trailers from are that of “New Moon”, “2012” and “Toy Story 3”. By watching these examples, we were able to discover that the main convention of a teaser trailer is that the film’s title and date of release is seen at the end of it. However, it can be created in a number of ways with different concepts. An example of this is that Toy Story 3 uses the regular animated characters that are easily recognisable from the previous films to build the name of the latest film in the series. However, this trailer does not use actual footage from the film so that it does not give any evidence or information about it away. Whereas the teaser trailer for 2012 is similar to that of a music video. This is because it contains a man singing the film’s theme song, which is centred on love while walking through a city, which is being destroyed. Therefore, this gives the audience a clue that the film will be based around the destruction of a city, although this is the only information that can be taken from it. Finally, the teaser trailer for the New Moon film uses a voice over of a conversation between two of the main characters, which are Bella and Jacob that is actual dialect from the film. This means that the audience of it can have a greater idea of what happens in certain sections of the film. By looking at these examples that have already been produced, I have decided to use short clips of actual footage of our film so that the audience know what to expect before they watch it. Therefore, my film teaser trailer would be most like the New Moon example because I will use scenes from the film itself to give hints and clues to the audience.
Some thoughtful initial ideas here Jordan, well done.
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